Easily Bypass Internet Filter at Work Or School

If some websites get blocked in your company or school, how to access those websites at work or school? Today more and more employers and schools are becoming aware of the amount of time their employees or students are spending using the Internet for personal reasons. The network administrator uses a firewall or proxy server to restrict access to websites or other Internet protocols. Since all your Internet communication passes through your network’s firewall, it’s not strange that some websites (like myspace or game sites) get censored in your company or school.

There are three easy ways to get around the Internet filter:

1. The easiest way is to use a web based proxy. A web-based proxy is powered by server-side software such as PHProxy, CGIProxy, Poxy or custom proxy scripts. A web based proxy has a web interface very similar to the google search box. Just enter the website address you want to visit in that box and click “submit” button, everything is done! You can find hundreds working web-based proxies at link.

2. Set a proxy in your Internet browser to browse blocked websites. This is not as simple as the first method, but it can be even more effective.
Pre-Step 1.) Go to the public proxy list at http://www.aplusproxy.com/proxylist/index.php.
Pre-Step 2.) Copy a few proxy addresses (Example – IP:Port) to the notepad. Some proxies may be dead so you need more than one proxy for test.
Then, if you’re using Internet Explorer:
Step 1.) Open your Internet Explorer.
Step 2.) On the Tools menu in Internet Explorer, click Internet Options, click the Connections tab, and then click LAN Settings.
Step 3.) Under Proxy server, click to select the Use a proxy server for your LAN check box.
Step 4.) In the Address box, type the IP address of the proxy server.
Step 5.) In the Port box, type the port number of that proxy (such as 80 or 8080).
Step 6.) You can click to select the Bypass proxy server for local addresses check box (optional)
Step 7.) Click OK to close the dialog boxes.
Step 8.) Your IE should now be configured to browse the net through a proxy server.

Detailed setting For Firefox browser users is available at link.

3. Download free proxy software. Some proxy software (like Freenet, JAP, and Tor) can automatic search the proxies from the Internet and configure the browser setting for you. For more info, please go to link.

Clifinar SEO Seminar & SEO Tips & Tricks

In the last few weeks the internet has been filling up with a strange and interesting phenomenon. Had you searched the keyword Clifinar in any of the major search engines: Google, Yahoo and MSN, you would have received a blank page. But now, just 3 weeks later, you can see 10,700 results in Google, 5,550 results in MSN Live and in Yahoo! there are 33,200 results.

This is the work of just 20 individuals who are fighting for the number 1 position on Google’s search engine by the 10th of June 2008. The Clifinar Contest was born in order to put into practice what Clifton teaches in Clifinar SEO Seminars.

SEO is a tricky business. One day you’re up there and the next, you’re not. The traffic that comes from position 1 is equivalent to money. It’s a gamble and you cannot rest for one minute. You can never know for sure what your competitors are doing and how much of it they are doing. However, if you keep your eyes and ears open, you will continuously learn new ways of optimizing your website for search engines. In the Clifinar we are taught new creative ways to keep our clients in top positions on even the most competitive keywords.

So, you have a website, that’s great, but how are you going to get visitors to it? You need to get search engines to index your site so that it will appear on the search engine result pages when someone searches for a keyword relevant to your website. But it isn’t enough just to be indexed, you need to be the first 2 or 3 pages of the search engine to actually get any traffic. Ideally you should be on the first page in one of the top positions.

As taught in the Clifinar, the first important SEO activity is to make your website search engine friendly. That means that the structure of the site should contain Meta tags. Meta tags are placed at the head part of the html page and should contain the keyword you are trying to promote on your web page. You should have a meta title, Description and short list of keywords. Your meta tags should be readable by humans and don’t stuff them with keywords. Remember that the keywords you have chosen need to appear in the text of the page as well.

We’ve all heard that “Content is king”. But what does that mean? These days it isn’t enough that you have content on your website you need to have content about your particular subject all over the internet. That means you should spread your relevant content on article sites, PR sites, Blogs, Social networking sites, wikipedia, wikihow and other sites that allow you to build information pages with links. Don’t forget, all the content must be original.

This brings us to the next important SEO activity: linking. Linking is important because it shows the search engines that other people on other websites like your site and are recommending it. The websites you get links from affect the strength of your link. The best sites you can get links from are .edu, .gov and .org sites because they are usually regarded to be of high quality by search engines, but they are also the most difficult to get links from. It’s also good when your link comes from a website that has content that is relevant to your website’s but check the popularity of the site, the Google page rank and the quality of the site. When you ask for a link, make sure you get a link on a keyword that is important to you and not just a url or “click here”.

Directory submissions are another important SEO activity. There are free and paid online directories which supply links to your website. You should create links from both free and paid directories.

There are many other SEO activities that you can do and on the internet, if you are intent on getting the word out there, find out about SEO from forums, blogs and websites that provide information about the subject. And of course, attending conferences and Clifinar will help as well.

How To Get A Top Ranking

When you’re trying to get ranks into the top 10 of the search engines and more especially into the top spot, you’ll need as many relevant links back to your site as you can possibly get.

When the search engines determine in what order to rank websites, they do this based on the content of the site as well as links pointing back to the site and also the internal structure of the links within the site. All of these factors come into play when determining what order the search engines assign to websites for keywords.

Of course this algorithm is much more complicated than I’ve described here, but getting your website submitted to directories is a great way to acquire some of those ever important links.

I’ve seen costs associated with a service like this for as much as $1 per directory, so for a list of 300 directories, you may pay as much as $300. If you look into some places online that offer this service, you may see this for as little as $100 or so for 1000 directories.

I usually analyze this as a cost benefit situation and also take into consideration the time value of money when I choose what makes sense as far as expenses.

I’ve timed about how long it takes me to submit to 5 directories and it is right around 4-5 minutes per directory, so in about 20 minutes, I’ll have about 4-5 directories done.

If I’m going for 300 directories, even at a speed of 10 directories every 20 minutes or about 30 per hour, I’m still looking at about 10 hours of my time for 300 directories.

Take this into consideration, but if you want to get started seeing about how long this would take, consider a directory of directories that lists directories by page rank. The website I’m talking about is addurl.nu and can be accessed online.

There are several instances where you’ll be able to simply do search on Google or Yahoo and come up with a lot of directories to list to and if or when possible, get your website listed in directories that are specific to your niche.

If you are attempting to get a website for “mountain biking” ranked in the search engines, ideally you’ll search for and find “biking” directories or even mountain biking directories that will link back to your site. This is important as the search engines, especially Google reward relevancy. The more relevant or related the pages are that link to your content, the more value those links are assigned and the easier it will be to get your website high rankings for the search terms you’re going for. As much as it might have some value, I wouldn’t be nearly as focused on getting my mountain biking website listed in a wood-working directory for example.

Directories are an excellent way to get links back to your site and wherever it makes sense from a time-value-of-money perspective, you should be outsourcing this work. Many reputable sources will do this work for you for less than $100. Good luck and go get those rankings!

10 SEO Tips To Boost Your Organic Ranking

Search engine optimisation is a term the experts use when they adjust different elements of your website to make it easier for the search engine spiders to find you, to improve the relative ranking of your website compared to other websites and as a result to boost the number of customers visiting your website.

Your organic ranking is your natural ranking on search engines. The higher you appear on search engine listings, the more people will visit your website.

While there are many hundreds of factors search engine optimisation (SEO) companies’ work with, here are the top 10 tips to boost your organic ranking.

1. Clean navigation.

Some of the most important factors in Search Engine Optimisation (SEO) are clear navigation paths throughout your website. This serves two purposes:- you want your customers to be able to find what they are looking for using as few clicks as possible and you also want search engine spiders to be able to find their way to all of your pages. By making sure your website is easy and logical to navigate around, you will make it easier for search engines to find you (and all of your sub-pages).

2. Clear internal page links.

Unless each page is cleanly and logically linked to other pages within your website, you will reduce your rankings. If a page is not linked to any other page, generally the search engines will not be able to find it, index it and rank it. You also need to consider adding and submitting a site map to the major search engines to assist them index all of your pages.

3. High quality inbound links.

Links to your website from high quality (higher ranking) websites that are directly relevant to your site content is a great strategy to boost your rankings. Links from government and education sites are particularly useful strategies to boost your organic rankings when they are relevant to your content.

4. One theme.

Search engines try to determine what your website is about in order to rank it and to know for which search terms to show your website in the results. One way they do this is to work out what is the overall theme or topic of your website. You will get the best organic results if you have one clear overall theme or topic for your website rather than trying to cram in lots of totally different parts of your business under the one website banner.

5. One theme per page.

Each website page stands alone. The best rankings come from dedicating individual pages to a specific theme. For example: large fitting wedding shoes rather than just wedding accessories.

6. Use words instead of graphics of words.

If you are using a word as a heading or sub heading on your page, the temptation is to make it look beautiful by making it a graphic jpg or gif. This is costing you rankings. Search engines read words and not images. If your word is an image it will be invisible to the search engine. You also need to ensure any pictures you use in your website have ALT tags present to ensure people with visual disabilities can also read your website. These ALT tags can be read by the search engine spiders.

7. Headlines.

Following on from the previous point, at the top of the page you need to have a clear headline that describes the content of that page in a Heading tag. This headline needs to be keyword rich and located at the right place on the page for maximum results.

8. Keywords are critical.

Keywords are the words people type into a search engine to find you. You need to know the most common keywords people use to find sites such as yours and make sure these keywords are reflected in your web copy. Determining the correct keywords is an art form as well as a science.

9. Copy is king.

The words you use on your page are critical for search engine success. You need to ensure your keywords are naturally scattered throughout your page rather than artificially added to the end of sentences or standing alone in your text. You need to walk a fine balance between interesting and enticing copy for your reader and optimised copy for the search engines.

10. Don’t double up.

It is important to have fresh and different content on each page of your website. If you double up on the information you will cost yourself rankings.

Search Engine Optimisation (SEO) does not have to be difficult, it just needs to be worked at on a regular basis for maximum results.

Search Engine Optimisation – SEO

Search Engine Optimisation (SEO)
Web based marketing should take a comprehensive and progressive approach, at Zulu Digital we recommend that search engine optimisation (SEO) is an essential part of your web marketing strategy.

Simply, search engine optimisation (or sometimes-termed search engine marketing) is the process of developing your web site to achieve higher organic search engine ratings. There are a number of methods of approaching this process, however, before embarking on a particular direction you should be clear about the long term benefits and potential pitfalls your strategy may have.

Web site Structure and SEO
Search engine optimisation involves ensuring that your site is correctly structured to firstly allow search engines to access and read the content of your site, this will ensure the search engines can evaluate and rate your site for relevance. Your web site may be constructed or developed in such a way that your content is hidden, which may adversely affect your ratings and your chances of improving your natural rankings. The way search engines crawl and index your site is constantly changing so it is important that your search engine optimisation methodology takes account of this and regularly updates your web site to reflect this.

Secondly, the site should be correctly tagged and laid out so search engines can quickly see the key components and context of the site. The more relevant the site content and the more frequency your web sites content is updated the higher the search engine will indexing the site.

Dead links and SEO
Your web site search engine optimisation provider should ensure that there are no ‘dead links’ within your web site. A dead link is where a page does not lead to a page and is often found in sites that have large number of content pages or sites that have been updated. A site with broken links will adversely affect your rankings and should be regularly checked and reported.

Link building and SEO
There are a number of other methods of improving organic listings, one of the most popular is link building. In simple terms the more links your web site has the better search engines rank the site. A reciprocal link is rated higher than a one-way link, it is also important to note that both the relevance of the linked site and the page rank of the linked site have significant impact on the success of this approach. Zulu Digital recommend planning a link building strategy before embarking on a link building program, we maintain the quality of the link by ensuring that the reciprocal link is continuously maintained.

Publication and posting of content for SEO
Your web marketing strategy should aim to regularly published content; this should be posted on reference sites which will increase the number of other sites that reference or link to your own web site and will improve your organic rates with search engines.

When a well developed SEO campaign has matured it will deliver outstanding return on investment.

Traffic Secrets – is SEO Worth the Hassle?

The search engine optimization, or SEO industry, is a huge online business, with a bucket load of books to be bought on the subject, and money to be spent on others providing the service for you. But is it all worth the hassle?

Aren’t the big boys always in control of the top rankings, so we should focus our time on other things?

Let’s take a look at the argument from both sides…

There are plenty that are in what I call the ‘paid traffic club’.

They get all their traffic via paid methods, because they know that, for example, every single visitor is worth $1.50, which means they can spend $1 on every visitor, and make a huge amount of money by just repeating the process.

That’s all well and good for those that have reached that stage of sophistication, but for others, the paid traffic route can be a way of losing a lot of money.

This is the appeal of the SEO side of things, and it’s not hard to see why – you do a good job of optimizing your site, Google gives you a good ranking, and lots of free traffic comes to your site.

Of course it’s not quite as simple as that, for 2 reasons.

Firstly, because the theory sounds so good, and does indeed work if you can get good rankings, the savvy marketers spend a lot of time and money trying to work out how to get good rankings, so you’d better make sure you know what you are doing if you intend to compete.

You will never be the first to discover any tricks, believe you me they will all have been tried and tested

Secondly, Google in particular has a strong ethos about providing genuine results to their users, and does not want to see page after page of adverts. As a result, they frequently ‘change the goalposts’, using different criteria to rank sites, and not telling people what the criteria are!

This means that the marketers at the cutting edge start all over again with their tweaking and testing to get the good rankings.

Reading all that, you may think I’m in the ‘paid traffic’ club that SEO is too much hassle. In fact, that’s not true, not only is it *indeed* worth the hassle, it doesn’t have to actually be that much hassle anyway!

If you pick your keyword phrase properly, meaning there is a favorable balance between the number of competing pages and the number of people actually searching the phrase, and then design your site so that Google ‘likes’ it, you will get good ranking results as long as you are providing good content.

Trying to cheat in SEO might work in the short term, but by providing the search engines with what they want, SEO is most certainly worth the effort in your traffic generation arsenal.

It doesn’t need a massive budget, it doesn’t need a huge amount of knowledge, just pertinent knowledge, proven by others and applied properly.

There are plenty of sites you can visit which will provide you up to date information about what is working at the moment and what isn’t, so simply find out what is working, and get to work on it!